Fabian Next Left Conference 2010 podcast

"I don't think that the natural Labour supporters which we lost are going to be won back by new media; they will be won back through how we campaign locally," says Michael Jacobs, the former special adviser at No.10 in this Fabian podcast.

He was part of a panel at our post-election conference that discussed the impact of new media on the campaign, and the future of the broader progressive movement. Also on the panel were the online campaigner Clifford Singer, and the bloggers Ellie Gellard and Mark Pack.

Listen to the podcast below: